Pasay - House of Polvoron joined this year's International Food Expo (IFEX) held from May 6 to 8 at the World Trade Center. The Expo was joined by local food manufacturers, Filipino food consolidators, exporters and foreign delegates from the North America, Europe and Asia.

HOP was located in both the Retail area (selling area) as well as the Export area (for exporters and foreign delegates). The event was organized by CITEM (Center for International Trade Expositions and Missions), a governement agency mandated primarily to develop, implement, and manage trade fairs, special exhibits, trade missions to promote Filipino products and services abroad.